Adding Value To Your Retail Organization

Adding Value To Your Retail Organization Something that has become of a bit of a buzz-phrase in retail is “adding value”. However, this is actually kind of a big deal and something that great retail team members understand. From a leadership perspective: When we invite – by recruiting and sourcing talent – people onto our teams we are inviting them for a few reasons [or at least we should be]: They would complement our company culture; They would complement our team dynamic; They display some/most of the critical success factors that define our top performers; They would be a benefit and future leader in the organization; They are seemingly aligned with the organization’s vision and values; They are passionate about their career pathRead More

Fun Facts About Valentine’s Day: Retail Edition

Interesting Facts About Valentine’s Day: Retail Edition That time of year is upon us again. Yes…it’s Valentine’s Day! It’s such an interesting shopping holiday [majority of shopping is done in the six days leading up to and including the day of], stores are bleeding pink and red everywhere you look. I thought I would share some interesting and fun facts facts about this unique holiday some of which directly impacts our industry: -There are various stories about how where/when this “holiday” originated, but the most popular – from what I can find is…Valentine’s Day started from a story is about a young Roman priest named Saint Valentinus who secretly performed matrimonial ceremonies of the soldiers belonging to Claudius II. Claudius II had forbiddenRead More

Fostering A Culture of Employee Advocacy

Fostering A Culture Of Employee Advocacy In Retail One white whale of opportunity that I see in much of Retail is to allow employees the freedom (and guidelines) to advocate on a brand’s behalf. I recently read this amazing article by Ben Donkor on LinkHumans – “A Kickstart Guide To Employee Advocacy In Social Media”. This, literally, gives the reader the steps and policies for building a program that manages and supports your team using Social Media to advocate for and help grow your brand and brand loyalty! Employees want to support the growth of the brand but are tentative to share information for a number of reasons: -There is no formal policy around it -They have been told that they aren’t allowedRead More